Philip who has over a decade experience designing high-end carbon fiber products and technical systems engineering from the Australian and global automotive industries founded TUFF Cycle for providing affordable carbon wheels competing with big brands. TUFF has an increased focus on both durability and stiffness providing the best value carbon fiber wheels by developing its own proprietary hub system, rim carbon laying, and carbon spokes with 6mm nipples. The carbon spokes do not fail up to 300kgf in testing.
In 2022, Tuff introduced newly upgraded EXO carbon spoke wheels and cobble gravel carbon wheels with tubeless ready function after establishing its own factory. TUFF will definitely change your bad stereotype on wheels made in China.